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E-Commerce Definitions: A Glossary of Electronic Marketing Terms and Expressions

E-Commerce Definitions: A Glossary of Electronic Marketing Terms and Expressions

Electronic marketing is an important facet of the sales strategy for an increasing number of businesses. Statistics Canada reported in November 2018 that Canadians spent more than $12.8 billion in…

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Buying Products Online May Prove To Yield Only Temporary Savings

Buying Products Online May Prove To Yield Only Temporary Savings

Direct-to-Consumer Shopping: Saving Money? Online shopping can make life a lot easier for consumers. There is greater price transparency, which eases price comparison, and coupons abound that can help save…

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